Protecting your reputation: How business continuity & crisis communication must work together
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The experience of COVID-19 has demonstrated the critical link between business continuity and crisis communication within organisations. At every step of the business continuity lifecycle, from pre-crisis preparation to rapid incident response and post-incident repair, BC professionals must work closely with communicators to ensure continuity is maintained and corporate reputation is protected.
In this joint presentation, John Davison, Managing Director of F-24 UK and Peter Barrett, Director of Special Situations at Powerscourt, examine the key lessons learned over the last 18 months and outline how your organisation can better integrate your business continuity and communications function, with special emphasis on brand and reputation along with media handling.
F-24 is Europe’s leading Software-as-a-Service (SaaS) provider for incident and crisis management, emergency notification and business messaging.
Powerscourt is a leading independent consultancy providing PR and communications advisory services to a wide range of corporate, financial and professional services clients.