BCI Podcast: Social Media Management During a Crisis |Episode #3: Preparing a social media crisis communications response with Patricia Teixeira
In this new podcast series titled "Social Media Management During a Crisis", we will look at how organizations can prepare their social media management for a crisis. This means examining if/when organizations can use social media as a ‘crisis management’ tool to safeguard their reputation, as well as the key steps that need to be undertaken to use social media purposefully during a crisis.
In this third episode, we talked with Patricia Teixeira about ‘Preparing a social media crisis communications response’, including:
- How do you prepare a Social Media crisis response?
- If my organization has a crisis, when should we aim to publish a response by on social media?
- How do you integrate Business Continuity with your Social Media crisis communications plan?
Please note that this podcast is exclusive to BCI Members only. If you are a Member please login into your website account to access it.
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